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強大詞語戰略
詞語戰略 品牌命名 強大原型 強大形象 產品開發 營銷傳播 品牌全案

安施德

重工品牌本土化全面升級

  MEIGUOAMSTED SHIYIJIACHENGLIYU1962NIANDEGONGSI,ZHUYAOTIGONGDUOYUANHUAGONGYEZHICHENGPINDESHENGCHANXINGQIYE,CHANPINZHUYAOYINGYONGYUTIELU,YUNSHU,JIANZHUHELOUYUDENGLINGYU。AMSTEDZAI11GEGUOJIAJIANLILE47JIAGONGCHANG,LONGTOUGEDIYUANGONGCHAOGUO11,000REN。ZAIZHONGGUO,Amsted IndustriesZAI9GEBUTONGDECHENGSHISHELILEBAOKUOAmsted ZHONGGUOZONGBUHESHEJI5GEBUTONGYEWULINGYUDEDUOJIAGONGSI。 

       U.S. AMSTED is a company founded in 1962, mainly providing diversified industrial products manufacturing enterprise, the products are mainly used in railway, transport, construction and building and other fields. AMSTED has established 47 factories in 11 countries around the world and employs more than 11,000 people. In China, Amsted Industries in nine different cities, including Amsted China headquarters and five different business areas involving a number of companies.

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  Amsted IndustriesSHIYIGEDUOYUANHUADEGONGYEBUJIANZHIZAOXINGQIYE,ZHUYAOFUWUYUTIELU、CHELIANG、JIANSHEHEJIANZHUSHICHANG。BENTUHUADEDINGWEIJIMINGMINGDUIYUAMSTEDZHIGUANZHONGYAO.AMSTEDZAIFENWEINEIXUANZEZHONGWENMINGMING,DINGWEIJIZHONGWENZIBIAOJIviSHEJIGUOCHENGZHONG,JINGGUODUOGEGONGSIBIJIAO,GENGZHONGXUANZHONGBEIJINGXIANZHIZHONGGUOQIANYUE.MUQIANZHONGWENMINGCHENG,YIJINGDINGMING“ANSHIDE”BINGYIZHUCECHENGGONG,ZHONGWENZITIBIAOSHISHEJIYEDINGGAO.KEHUDUIXIANZHIDEFUWUFEICHANGMANYI。

  Amsted Industries is a diversified industrial parts manufacturing enterprise. Localized positioning and name is crucial for AMSTED. AMSTED selected naming agency within the world, Wevin finnal won the opportunity to cooperate with Amsted by its professional and experienced naming team. 

  XIANZHIZHONGGUOWEIAmstedDAZAOQUANXINZHONGWENMINGCHENG“ANSHIDE”,AN,YUYIGONGSIANWENLIYE,FAZHANSHUNSUI,YUANGONGANXIN,KEHUFANGXIN。SHI,YOUGEIYUZHIYI,TIXIANCHUGUISITIGONGGEIKEHUGENGJIADEFUWU,GEIYUYUANGONGGUISHUGANDEQIYEWENHUA,TONGSHIZHANGXIANGUOJIFENGGE。 “DE”ZISHIMINGMINGZHONGDECHANGYONGZI,JIFUYOUWENHUADIYUN,YOUZHANGXIANQIYEDELINIANHESIXIANG。ANSHIDE,SHENRUQIANCHU,LANGLANGSHANGKOU,YUYINGWENMINGZIFEICHANGXIANGFU,CHENWENQIEDAQI,GONGYEGANQIANGLIE,YUQISUOZAIXINGYEPIPEIDUHENGAO。

  Wevin provided Amsted with a perfect new Chinese name "An Shide,"  The name means security and health which could reassure customers. It delivers the message that Amsted could provide customers with the best service and give employees a sense of belonging of the corporate culture, while highlighting the international style. The Chinese name symbolized rich cultural heritage and also highlight the concept of enterprise and ideas.

Perspectives

蜜家

蜜家

  DIAOYAN HONGGUANTAISHI:1、SHICHANGRONGLIANGBUDUANKUODA,FAZHANQIANLIJUDA。2、GUONEIWAISHICHANGFAZHANBUPING

博納新

博納新

  XIANGMUBEIJING: XINGONGSIJIPINPAISHILISHUSHANDONGCHUANYANGJITUANXIADEZIGONGSI,QIYEJINGYINGFANWEI:HUISHOU

華爵

華爵

pk10计划平台   JINGGUOSHUANGFANGDEDUOCIGOUTONG,WANGLIJITUANGENGZHONGXUANDING“HUAJUE”YIMING,MINGCHENGHUAGUIDIANYA、GE

Work

龍頭品質, 中國氣質
專業詞語戰略及品牌全案策劃公司
已幫助5000多家客戶實現品牌夢想
90年代,鷹隼試翼……
詞語戰略及品牌全案代表品牌
新世紀,披荊斬棘……
奠定國內全案策劃行業發展
今天,成就現在……
堅持商業與美的融合
明天,改變未來……
開拓戰略整合及全案新方向
關于先知中國
先知中國——中國更強大的戰略,更系統的全案,建立了詞語戰略和強大原型理論體系。
先知專注于戰略營銷和品牌全案,幫助6國500+品牌走向,100多個品牌上市,200多個品牌成為品類代表,服務品牌 總市值超過5700億。
先知確信,面對新經濟挑戰,整合者及專業者才勝利者。昨天,我們定義了詞語戰略和品牌全案。今天,我們不斷超越自己,為行業格局確立發展方 向。
詞語戰略,給定戰略方向,贏得心智資源,獲取無爭格局。
先知一步,成就偉業。

RUHEJIANGDIYINGXIAOCHUANBOCHENGBEN,LEIJIPINPAIZICHAN,CHENGJIUQIANGDAPINPAI

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